Focus on relevance, relationships and results from 2017 programming efforts

You do great work – share your impact with the nation!
Deadline is January 12, 2018

Are you busy reflecting and writing your 2017 accomplishments for your year-end professional assessment? As you write about your program’s’ reach and impact, please also complete this Share Your Story Template. Send to Becky hagen022@umn.edu by January 12th, 2018. (Becky and Suzanne will review and notify you if more information is needed.) Your great work will be shared with legislators at the 2018 Public Institute Leadership Conference in April.

You can complete more than one form. Categories are: childhood obesity includes prevention and youth SNAP-Ed and EFNEP, community health & wellness include PSE–policy, system and environment and adult SNAP-Ed, diabetes, financial management, food & nutrition, food safety, healthy homes & the environment include preventing falls, improving children’s lives, and protecting our resources – family life. Minnesota can submit three impact statement per category.

Tips for submissions

  • 40 word limit per section. Don’t repeat anything you already submitted on the form, ie. Program names, numbers reached, etc.
  • Consider three questions as you frame your story: (AFNR intranet, January 1, 2017)
  1. What was the need or problem you were trying to solve?
    a. Focus on one issue
  2. What service (course, conference, materials, curriculum, etc.) did you provide/facilitate to address the need?
    a. Pick 1 or 2 things that had the biggest bang.
    b. the Relevance to improve people’s health, the economy and the environment
    c. Use active verbs
  3. How did your service improve the lives of people in the community, etc.? The results
    a. Lay it out like a sports page—who’s playing– identify your audience, what happened and how, what was the score or so what, ie. Affect—numbers with $ or %. Why does this score (program) matter? What is interesting or surprising? (Top 9 Tips for your Impact Statement, Purdue Extension).
    b. Our impact statements ask for quotes on the benefit of the program. Include a quote from program participants, any partners or collaborators and the need and benefit of your program to illustrate or extend the story. Quotes should illustrate and extend your story. For example, “Though I was skeptical at first, planting cover crops improved my overall yields over the past three years.”
  • Community partners include volunteers.
  • Photos are optional but are very powerful. Submit high-resolution photos with some visible branding, ie. UMN Extension logo shirt, logo on curriculum, logo on screen or display.
  • You can submit any other supportive materials, ie. program summaries, reports, links, etc.

Information is compiled into a National NEAFCS Impact Statement report. This report is shared with our USDA stakeholders and legislatures. See previous reports here.

Becky Hagen-Jokela and Suzanne Driessen and NEAFCS – Minnesota Affiliate Public Policy Committee Co-Chairs

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2017 NEAFCS – MN Affiliate Awards

The NEAFCS – MN Affiliate Awards were presented yesterday, August 10, 2017, at our Professional Development Day, Different Perspectives of Storytelling for Extension Educators, in Brainerd, MN. Congratulations to the  MN Affiliate Award Winners list below.  The Regional and National awards will be presented at the Annual Session in October 2017 in Omaha, NE.

  1. Community Partnership Award, “One Vegetable, One Community – Community Partnership”; Megan Hruby,  Kirsten Fagerlund (Public Health/SHIP) & Amanda Lien (Chamber of Commerce); 3rd place Central Region
  2. Communications Radio/Podcast Program Award, “MFLN Family Transitions – Todd & Peggy Podcasts”; Sara Croymans, Anita Hering, Ellie McCann, Robert Bertsch, Mary Jo Katras, Karen Shirer, Vickie LaFollette; 1st Central Region and 2nd National
  3. Continued Excellence Award (CE) – Kelly Kunkel; (recognized at National)
  4. Food Safety Award, “Safe Food Sampling at Farmer’s Markets and Community Events”; Suzanne Driessen & Kathy Brandt; 1st Central Region; 1st National
  5. Educator of the Year – Kathleen Olson
  6. Communications Newsletters Award, “Backpack Nutrition Newsletter”; Kelly Kunkel, Betsy Johnson, Beth Labenz, Sharmyn Phipps, Heather Lee, Hannah Jastrom Aaberg, Jessica Barnes, Ruth Ellis, & Mary Vitcenda
  7. School Wellness, “Project BreakFAST: Making a Difference in School Wellness”; Mary Schroeder, Mary Caskey, Dr. Susie Nanney, Amy Shanafelt, Kate Grannon, Dr. Caitlin Caspi, Margaret Haggenmiller, Stephanie Hakes, Andrea Kronbach, Kam Schroeder, Diane Davis-Kenning, Bonnie Christiasen, Darlyce Rangaard, Kam Schroeder, Ellen Dodds,DeeAnn Leines, Mary Hearst, Dr. Lisa Harnak, Dr. Martha Kubik, Dr. Robert Leduc & Qi Wang; 1st Central Region
  8. Communications Educational Curriculum Package Award, “Educacion: Nuestra mejor Herencia (Education: Our Best Legacy)”; Silvia Alvarez De Davila, Kathleen Olson, Victoria Campoverde, Karen Shirer, Patricia Stoppa,Colleen Gengler, Jo Musich, Heather Lee, Mary Marczak & Patricia Olson; 3rd Central Region
  9. Marketing Package Award, “Military Families Learning Network Family Transitions”; Anita Hering, Sara Croymans, Ellie McCann, Mary Jo Katras, Karen Shirer, Bob Bertsch & Vickie LaFollette; 3rd Central Region
  10. Communications Photography Award, “Photo of a Military Child”; Sara Croymans; 1st Central Region
  11. Friend of NEAFCS – MN Affiliate, Debra Landvik – MN Department of Education; Nominated by Kathleen Olson, Silvia Alvarez de Davila, Patricia Olson & Mary Jo Katras

Photo -- Award Winners - NEAFCS MN Affiliate 2017

(front row) Silvia Alvarez de Davila, Mary Caskey, and Mary Schroeder

(back row) Anita Harris Hering, Colleen Gengler, Megan Hruby, Suzanne Driessen,    Kathy Brandt, and Sara Croymans

2017 Impact Statements Now Online

78% of Minnesota’s program impact submissions landed a spot in National’s final copy. The National NEAFCS Impact Statement reports are shared with our USDA stakeholders and legislatures. In addition, we created a Minnesota impact statement, which Anita Harris Hering will bring to Washington representing our association at the Public Issues Leadership Development Conference. Congratulations and thank you for your submissions.

The Minnesota programs featured in the 2017 NEAFCS Impact Statements are:

HEALTH AND NUTRITIONSchool food staff putting food on plate

  • Smarter Lunchrooms incorporates research-based strategies to increase healthy food choices by students. Extension Educators trained and certified 57 Smarter Lunchroom Technical Assistance Providers in Minnesota schools. As a result, children make healthier food choices.
  • Food pantries across Minnesota learned how to use techniques encouraging clients to make healthier food choices. Techniques include product placement on shelving, produce display containers, client choice, signage, recipes and support from volunteers. Through Extension’s Healthy Nudges at Your Food Shelf and Nudging to Health for Volunteers programs, over 200 staff and volunteers are now trained nudgers.

IMPROVING CHILDREN’S LIVES

  • Parenting in the Age of Overindulgence online course taught 149 participants to identify and avoid overindulgence utilizing learning tools. 98% identified examples of overindulgence and 95% chose the “Test of Four” tool to determine overindulgence situations.

FINANCIAL MANAGEMENT 

Lori, Becky, Sara webinar photo

  • 165 professionals use Taxes 101 while working with low- to moderate-income Minnesotans. 97% felt confident or very confident using Extension’s information to help their clients make the most of tax season.
  • Your Money, Your Goals financial toolkit trainings empowered 151 front-line staff from 77 agencies. 95% of the trainers agreed the training prepared them to use the toolkit.

FOOD SAFETY 

  • Homemade food from cupcakes to pickles sold in Minnesota are safer because of Extension’s Cottage Food: Keep it Safe! Keep it Legal program. As a result, cottage food producer registrations increased by 95% to 1930 producers. Each producer can earn up $18,000/year—an economic impact of over $9 million to Minnesota’s economy.

These impact statements are an excellent resource to find out what other Extension educators are doing in your field. We look forward to seeing your impact stories from this year!

Suzanne Driessen and Becky Hagen Jokela
NEAFCS-MN Affiliate Public Policy & Relations Co-chairs

Public Policy and Relations Committee Update 3-3-17

Writing a good impact statement is hard to do

We had 11 impact submissions this year. Thank you! We will compile them for Anita to take to the Public Institute Leadership Development Conference in Washington, D.C.

NEAFCS impact statement template limits us to 40 words. This gives us no choice but to be concise. Many times our statements are too general. They read more like reports with not a lot of impact. True impact statements are hard to write.

Consider three questions as you frame your statement

(AFNR intranet, January 1, 2017)

  1. What was the need or problem you were trying to solve?
    • Focus on one issue.
    • Target the audience you want to reach.
    • One impact statement does not fit all audience. Select messages from statement and tailor to each audience.
  2. What service (course, conference, materials, curriculum, etc.) did you provide/facilitate to address the need?
    • Pick 1 or 2 things that had the biggest bang.
    • Include the relevance to improve people’s health, the economy, the environment.
    • Use active verbs.
  3. How did your service improve the lives of people in the community, etc.? The results
    • Lay it out like a sports page—
      • who’s playing– identify your audience
      • what happened and how
      • what was the score or so what–numbers with $ or %
      • Why does this score (program) matter?
      • What is interesting or surprising?
      • See Top 9 Tips for  your Impact Statement, Purdue Extension,

Quotes should extend the story

Our NEAFCS impact statements ask for quotes on the benefit of the program. Quotes should illustrate and extend your story.

This: “Though, I was skeptical at first, planting cover crops improved my overall yields over the past three years.”

Not this: “Of course, Food Safety Training was the main reason we attended this academy. These classes teach the specifics. It was very interesting and informative, as well as, being a requirement to legally sell cottage foods.”

Snap a photo

Pictures tell a story! Our Extension program story. Be sure to take action photos when out and about. Take photos to help educate your point. Take photos to tell the story about your program and its impact. Be sure to have your subject(s) complete Extension’s PhotoVideo Release form.

Resources for you

Impact statements tell a compelling story, gets attention (published in the national NEAFCS impact statement report) and gets funded. Check out Pitching your Story on our extension Intranet.

More to come! The professional development committee is exploring this topic for our professional development day.

Suzanne Driessen and Becky Hagen Jokela

Apply for NEAFCS Awards!

Happy Holidays!

As you are completing your 2017 Plan of Work and 2016 Assessment (& NEAFCS Impact Statements Suzanne Driessen recently emailed about) please plan to submit a NEAFCS Awards Application!  There has been a lot of really great work in MN this past year and we want to share your accomplishments with others across the nation!  It is time to tell your story!

NEAFCS MN Affiliate Award applications are due February 15, 2017.  Award applications and all supporting material need to be uploaded into the national on-line system.  Here are some tips for submitting your application(s):

  • All NEAFCS Awards information is available on the NEAFCS Awards web page
  • Identify which award categories your project fits into by reviewing the Awards-at-a-Glance document.
  • Check out the step by step instructions on how to submit an application.
  • Please note — MN Award applications will be accepted up until February 15. 
    • If you need to edit your application prior to our February 15 deadline, you will need to re-upload all of your files again. You cannot delete a file that has been previously submitted.  To remove the file, re-upload the files you want included, and upload a blank page for the file you want to delete.
    • There will not be an opportunity to edit/change your application after the Minnesota February 15 deadline
  • To ensure high quality applications it is strongly recommended that submitters have their application materials reviewed prior to submitting online by someone else to ensure that the application is complete, easy to read & understand and contains no typos or grammatical errors.
  • For your review is a ppt from National that provides insights on the awards process.  It is worth spending a few minutes to review the slides.

If you have questions about the awards submission process please feel free to contact me (Sara Croymans – croym001@umn.edu or 320-226-6052) or any of the MN awards/membership committee members (Kelly Kunkel, Kathy Brandt, Sara VanOffelen, Silva Alvarez de Davila, Sharon Powell, Anita Hering, Antonio Alba Meraz or Kathy Olson).

In addition, the Awards/Membership committee also encourages members to submit a proposal to present at the NEAFCS Annual Session in Omaha October 16-19, 2017.  The call for proposals has not yet been posted … please watch for this information on the NEAFCS 2017 Annual Session web page.

We look forward to seeing awards applications from Minnesota Affiliate members!  Please reach out with any questions!

ppt-from-2016-natl-mtg-neafcs_awards_2016-1

Outcomes and Impacts: The difference between ho-hum and projects with punch!

Outcomes and Impacts: The difference between ho-hum and projects with punch! 

Focus on relevance, relationships and results

Outputs, Outcomes and Impact are easily confused, because they all sound results oriented. What is the difference? Outputs, generally, are numbers of classes you offered or the number of participants that were reached. Outcomes and Impacts answer the question, “So What?” Impacts, generally, are the numbers with “$” or “%” next to them.

Outputs show where you directed your efforts, but Impacts show the strongest results of your efforts! We need both Outputs and Outcomes and/or Impacts to tell a compelling story; one that gets attention, funding or continues to get funded.

If you only have Outputs to report and no Outcomes or Impacts, you need to take the time to plan for impact data collection when you plan your project. Think ahead and incorporate the generation of Impact data in your plan of work.

Impacts, the best quality data, considered the Golden Egg in reporting project results, is what our legislators and stakeholders need to make compelling arguments to support or sustain Extension efforts. Without a large industry base to advocate for FCS Extension, it is up to us all to share powerful results of our work.

Here are 2016 NEAFCS IMPACT example sections that show Outputs and Outcomes and/or Impact:

Kansas educated 7,117 Kansans through Medicare plan comparisons and benefits covered explanations. Nearly half of participants changed prescription drug or Medicare advantage plans to a plan that better met their needs. This resulted in total savings of $3,699,295, or an average savings of $1,180 per person changing plans.

Wisconsin has over 16,000 children experiencing their parents’ divorce each year. To help families in need, Supporting Children with Parent’s Divorce or Separation was offered in 268 co-parenting programs to over 3000 participants that affected over 2400 children. Results included a reduction of inter-parental conflict and increased cooperation.

Arkansas taught personal finance in 200 communities reaching 5,896 people. As a result, program participants reported a total of $15,553 saved and in reduced debt.

In 2000 classrooms in Michigan, Extension educators provided classes to 54,329 students. Ninety-nine percent of teachers reported that children have an improved awareness about good nutrition with 85% reporting improvement in trying new foods, 73% increase in fruit and 67% increase in choosing vegetables. Overall, children are making healthier food choices.

Join us to help elevate the quality of our 2017 NEAFCS IMPACT statements. Data is due to Suzanne Driessen, driessen@umn.edu by January 20, 2017.

Adapted from: Hyde, G., Garden-Robinson, J. (2016). Outcomes and Impacts: The difference between ho-hum and projects with punch! A Memo to NEAFCS Members from the Public Affairs Education Subcommittee. National Extension Association of Family & Consumer Sciences.